Business

Soohorang As A Perfect Example Of A Marketing Success

Soohorang As A Perfect Example Of A Marketing Success

There are huge opportunities for NRL stores because they have a market among the enthusiastic fans who want the same clothing that their NRL idols wear. Sports fans tend to follow a certain team and it is not surprising to see them wearing the same uniform as their favourite rugby players. Luckily, there are online stores that offer sports clothing, merchandise and accessories.

Online marketers can learn a thing or two from the 2018 Winter Olympics that was held in Pyeongchang. It is common for marketers to follow proven marketing techniques without making the effort to think of more unique strategies that will provide the brand with more exposure and traffic.

Almost everything that media could ask for in a sporting event happened during the Winter Olympics. However, from a marketing standpoint, the undisputable star of the event was Soohorang, the carton white tiger that served as the event’s official mascot. Soohorang managed to gain global attention when the victorious athletes were shown in online photographs and TV with the cute stuffed toy in the event’s mascot likeness.

People were surprised to see stuffed toys instead of the traditional medals presented to the winners but the absence of awards is not a surprise for those who are familiar with the Winter Olympics. In the Summer Olympics, athletes are presented with medals right after they win but in the Winter Olympics, there is a nightly ceremony where the winners are given the medals they won during the  day.

No matter the sentiments of viewers, the success of Soohorang as a marketing tool cannot be overlooked. The popularity of Soohorang is considered as one of the major factors for the overwhelming success of the Winter Games’ merchandising operations. According to officials in Pyeongchang, two of their primary stores in Gangneung Olympic Park and Pyeongchang Olympic Plaza are receiving an average of 15,000 to 20,000 visitors every day.

The marketing advantage of NRL stores is the fact that the merchandise they offer is associated with a very popular sport. There is never a dearth of fans who want to order NRL products whether it is NRL jersey or NRL merchandise.

AMD Announces New Embedded Processors

AMD Announces New Embedded Processors

AMD has recently announced two new products, ones designed for the embedded computer market, or any system constrained by cost, heat, space, or power. These new processors, revealed to the world at the Embedded World Conference, will take cues from the company’s Zen architecture.

The Epyc Embedded 3000 and the Ryzen Embedded V1000, were both made to lower-power counterparts for the Epyc and Ryzen lines, respectively. These two new processors have the same structure and architecture as their larger kin, but their designed to better fit constrained platforms, those that need to keep a lid on space, cost, heat or power, as is usually the case in an embedded computer, or with industrial workstations.

The Epyc Embedded 3000 line has 4- or 16-core options available, as well as single-threaded iterations. In terms of thermal design profiles (TDPs) the range can go from 30W up to 100W, and the entire line has 64 PCI Express lanes, compared to the 128 of its larger, traditional kin. For the Ryzen Embedded V1000 range, meanwhile, are APUs (Accelerate processing units) that use a combination of Zen and Vega processors, capable of working with 4 cores and 8 threads, with a TDP range starting at 12W and going up 54W.

Scott Aylor; AMD’s embedded head, said during the reveal of these new products, that they are bringing their Zen design system from the traditional PCs and notebooks into the storage, networking and industrial systems, bringing high performance from the core market into the edge systems. He says that, with these new-products AMD in bringing in space and performance to gaming, imaging, industrial and embedded computer systems everywhere, bringing in a new age of embedded processing.

These two new product lines are AMD’s big move into the profitable embedded market which has, historically, been the domain of its corporate rivals. If AMD’s first moves with these chips are of any indication, however, the company is slated to acquire lucrative profits from these new products, as the processors are slated for integration to several key systems across different systems, including, but not limited to, casino gaming platforms, new ultrasound systems, and a digital signage system, among others.

The company has further detail on the new parts, for viewing at the company blog.

Bridge stone Innovates Tyres On The Gold Coast

Bridge stone Innovates Tyres On The Gold Coast

Bridge stone is a renowned brand around the world where tyres are also utilized widely in motors ports. This is the topmost brand of tyres on the Gold Coast, around Australia and the United States as well. The company provides tyres for passenger vehicles, earth movers, light trucks, buses and 4×4 vehicles. They provide a variety of tire models that you will mess up in confusion to choose the right tyre. Let us look briefly at the models of the tyres that are available at Bridge stone.

Adrenalin Potenza is a tyre model noted for high performance at Bridge stone. It is mostly used for passenger vehicles. It comes in various sizes most suited for your needs. Typically, it will have a broader contact with the road. It provides a driving pleasure to the driver with enhanced balance and stability. It also has an excellent tread in the tyre. The O-bead of the tyre enhances the design with a perfect round shape. Another added feature to the model is the rim guard. One can sense the harmonic noise that comes with the tyre when moving at high speeds. The five-degrees noise reduction technology minimizes such noise from the tyre.

Buses and trucks are heavy vehicles which rely solely on the tyres on the Gold Coast for optimum speed and performance. The R 150 model is utilized for trucks and buses. Bridgestone’s research and development has innovated a variant most suited for these vehicles. They have the capability to withstand pressure of the upper portion of the vehicle and prevent the jerk in the bumps. The tread is specifically designed so that the tyre is not affected by sharp stones in the road. It works with even high temperatures and colder situations.

The company innovates tyres for earth movers too. Firestone tyres are the brand names for bigger tyres. It has a larger quantity of rubber and non-directional thread. This should provide minimal wear and ear and high traction capacity of the vehicle. The puncture resistant tyre will help with the cut resistance thread. When the vehicle is being operated under high torque, premium bead technology will resist the slipping of the rims. So this is what tyres on the Gold Coast is all about when manufactured by Bridge stone.

Why It Is Important To Consider Technology In Designing Office Spaces

Why It Is Important To Consider Technology In Designing Office Spaces

In some instances, it can be daunting for companies to purchase commercial office furniture because they have to justify the cost to the stakeholders. Choosing the right furniture for an office or the corporate boardroom also requires a certain creativity to ensure higher productivity, comfort and aesthetic appeal.

The way that office furniture is designed depends on the technology present in the office space. Some of the functions of a filing cabinet have been absorbed by software like CRM. However the biggest changes are the introduction of desktop computers, network and emails. Furniture has to be changed to create an efficient office design while making way for technology.

Even the telephone has ceased from becoming an office fixture. From the desktop computers, offices have also shifted to laptops and convertibles. Employees are provided with productivity tools, communication and information options when working off-site. Because of further developments in office technology, more processing power is being required by the office environment. Some businesses have also become reliant upon other technologies like facial recognition, voice or speech recognition. Offices are rethinking the type of furniture that will complement with the technology being used.

In the future, businesses can use IoT to track how employees are using the building so that opportunities can be created for engagement with other colleagues other than their immediate team. Traditionally, the only places where employees meet are dedicated meeting rooms and boardrooms for serious discussions. There are also informal spaces like the kitchen or cafeteria.

Offices today are blurring the line between formal and informal spaces by designating spaces for informal discussions or teamwork areas. In the future, businesses can expect more ad-hoc social spaces that are designed to enhance interaction as well as the use IoT devices so that employees can work remotely.

Meanwhile, there is commercial office furniture that is focused on the well-being of employees. There are sofas in a range of designs, colours and materials and cupboards for informal spaces. A modern corporate boardroom can also be created with chrome and luxury leather materials. Furniture with multiple functionalities is the best choice particularly when it can increase the aesthetic appeal of the office.

What You Need To Know About Zoho CRM

What You Need To Know About Zoho CRM

Zoho innovates the Zoho CRM which is a cloud-based platform for customer relationship management (CRM). It handles sales, marketing and customer support features of business-to-customer (B2C) and business-to-business (B2B) marketing schemes.

Retrieving Zoho CRM can be done with prevailing Web browsers designed for use on Windows, Mac OS X and Linux desktops. The platform can also be accessed using Apple’s iPad and iPhone, and Android phones. It is most suitable for all companies of varying sizes; however, they are more popular with small businesses using its range of tools and pricing options. Users are given CRM abilities, email marketing, marketing automation, social CRM and sales functions.

There are five available editions for the platform which include: Free, for up to 10 users; Standard, $12 per month; Professional, $20 per month; Enterprise, $35 per month, and CRM Plus, $50 per month. The prices vary per user. Every edition offers improved capabilities; however, CRM Plus and Enterprise provide the most storage capacity and tools.

Zoho CRM lead handling tools make users monitor and handle current and new leads throughout its development. Modular control panels and report forms aid users to adapt quickly to the platform with minimal learning experience. Importing leads from external campaigns and sources are possible, as well as exporting lead data to some spreadsheets for analysis.

For the CRM Plus, Enterprise and Professional edition users, the platform includes ZohoPhoneBridge, a call center tool that integrates hosted and on-site telephone applications to have calls directly done within Zoho CRM. The PhoneBridgeprovides customer history data and on-screen caller details whenever ready. Users are also allowed to call current customers which instantly log the data into the system where users can make follow-up tasks or notes.

Zoho CRM can be directly bought from Zoho and its associated partners. Phone calls, emails and social media support are provided. For Enterprise edition users, one can find an enhanced customer support. To check on the capabilities of this platform, one is given a 15-day limited trial. So check this software, especially on what it is all about and how it can simplify your tasks!

Telecommunications Tax To Replace Existing Franchise Taxes In Georgia

Telecommunications Tax To Replace Existing Franchise Taxes In Georgia

Because of technology, accessing Georgia Tax ID Form has become a relatively straightforward process. All that a business or entity needs is to provide all the information required like the legal name of the entity, a designated responsible party, a valid legal address, email address and phone numbers. Always ensure that all information provided is correct and valid to receive the Tax ID the earliest time possible.

In Georgia, state lawmakers are proposing new taxes on phone lines, TV streaming and maybe online streaming services that include Netflix and Amazon Prime Video. The telecommunications tax will be an additional tax to the existing sales taxes on equipment to help defray the costs of building high speed internet lines that will serve 16% of rural Georgia that do not have internet access. The additional tax will add about $200million annually in new revenue.

The telecommunications tax will cover phone and TV services, internet phones and satellite TV’sthat are not currently being taxed. On the other hand, existing franchise taxes on communication services will be removed to be replaced by the new telecommunications tax. Whatever proceeds that will be generated from the new tax will be divided between the state and local governments.

According to Clint Mueller, a lobbyist from Association County Commissioners of Georgia, the new tax will even out the playing field. This will remove the fees and sales taxes that are being applied to bits and pieces of technology. However, it still unclear whether the telecommunications tax will be set at 5% rate and cover online streaming services.

Under the 1998 federal law called the Internet Tax Freedom Act, internet service providers are exempt from paying taxes. Meanwhile, states like Florida and Pennsylvania have started to levy taxes on video streaming services. Both Amazon and Netflix have not issued any comments regarding the telecommunications tax.

It is important for rural Georgia to be able to enjoy fast internet service so that they will enjoy the same conveniences of urban dwellers. For example, with internet access, a rural Georgia business or entity can easily download Georgia Tax ID Form to obtain a Tax ID without hassle.