Internet Marketing

Interior Design Trends Revealed On Instagram

Interior Design Trends Revealed On Instagram

For anyone who types in #interiordesign into the Instagram search box, he will get millions of posts. A report from Wayfair which is an online home store revealed a series of information about who posts these and so much more. They analyzed 75,000 of these #interiordesign posts from all over the United States and Canada.

Who is posting the most in Instagram?

According to the report, it is New York. The Empire state is in the top spot, and it is among those who are posting about interior design. For every 100,000 residents, there are 288.9 pictures posted. The second place goes to Ontario, and this is followed in the third place by British Columbia. California and Nevada are in the fourth and fifth place respectively.

What are the most common design styles?

The most common design style is vintage. The reason for its popularity is its cost effectiveness and its repurposing culture.

Mid-century modern is in the second place. This post-World War II style is known for its clean lines, minimalism and functionality.

Contemporary is in the third place. This is followed by rustic in fourth. Abstract is in fifth place.

Industrial ranked sixth. Retro, natural and bohemian followed by French are in the last 4 spots.

How are likes accounted for?

Even though style prevails, the “likes” don’t follow from this.

Contemporary is the most liked style averaging in 142 likes for each post.

Bohemian style which can be distinguished through its free spirit aesthetic, multi-colored palette and mismatched patterns got an average of 117 likes for each post.

Abstract, natural and industrial styles are in third, fourth and fifth. They got 87, 84 and 81 average likes for each post respectively.

Mid-century is in the sixth spot with an average of 78 likes for each post.

Vintage only garnered an average of 71 likes for each post even though it is the most common and most posted style. Thus, placing it in seventh place.

Rustic, retro and French finish off the last 3 spots with an average of 69, 67, 66 likes for each post respectively.

Conclusion

These are just some of the statistics from Wayfair’s report. Needless to say, a lot of factors affect or influence a consumer’s preference towards design and Instyle Deco.

Why Is Internet Marketing So Important Nowadays?

Why Is Internet Marketing So Important Nowadays?

This is a good question. Why is Internet marketing so important and why are so many businesses online obsessed with it? Right now, the Internet holds considerable powers over business today as a vast number of the world’s population are Internet users. With 3.7 billion Internet users, you can only say that the Internet is the perfect place to engage in business. The Internet presents businesses with multiple opportunities but the problem is always with how they are going to grab these opportunities.

With the Internet, you can expect to have lots of competition. However, the key to getting ahead your competition and getting noticed is through Internet marketing. Internet marketing is defined as the collective term for the techniques, tactics and strategies used in order to maximize the traffic of a website. Traffic is important because it determines the success of an online venture. If there are no people visiting your website, you wouldn’t be able to make conversions.

Now, why is Internet marketing important? Think about this: the Internet has become the biggest source of information and because of this almost everyone turns to the Internet to get necessary information and other important requirements. This makes the Internet as one of the easiest and cheapest ways to market and promote your products.

If you think about the costs, print advertising is definitely the most expensive. You would have to pay a lot for ads on newspapers, magazines, journals and even phonebooks and while traditional media platforms like TV and radio can reach a much wider audience, the advertising fees may be too much for you to handle. With Internet marketing however, you are given the opportunity to heavily market your products without having to pay numerous fees. And the best part of it all is that they have creative ways that you can use to advertise online.

Through strategies such as SEO Thailand or search engine optimization, social media marketing, content marketing, email marketing, blogging, video marketing and link building you would be able to reach thousands of people without spending too much money and at the comfort of your own home.

2016 – New Beginning For Internet Marketing Strategies

2016 – New Beginning For Internet Marketing Strategies

Many businesses expect 2016 as a new beginning for online strategies. Last 2015, businesses saw a lot changes in online advertising and social media including tweaks to SEO. If you don’t want to be left behind by the competitor, make improvements in your online marketing techniques.

Linkedin has long been plagued by spammers and marketers that the social media platform has decided to implement a long awaited improvement. LinkedIn groups will be for invitation only. Groups can be unlisted so that they will no longer appear in the search results. LinkedIn provides more opportunities to sell your products after it has streamlined groups properly. It has built the foundation for more sales in the future.

Facebook advertising does not always provide the best results. It can be real hard identifying your audience and you can never actually predict whether the advertisement will gain the attention of your audience. You can easily build a custom audience for your Facebook page through your email list. People who have been reading your Newsletters are more likely to be receptive enough to what you are selling. Never underestimate the power of email marketing because it is a great way to convince people who are undecided about your product.

Advertising needs a lot of finesse because people usually have different responses. It may appeal to some people but in some instances, it won’t get the response desired. It is important to split test every piece of your advertising. A split test divides the audience in half wherein one half will see one version of the ad while the other half will see a different version. Split test will require at least two or three variations of the ad so that if one is not working, the budget for the other ad can be increased. It is very unlikely that your first advertisement will be favorable.

Ribbons.com is your source for the versatile material that you can use for décor, gift wrapping and crafts.  If you want great ideas on how to craft ribbons, you can check out some of the post on Pinterest. You can emulate the crafts or it can be your source of inspiration.

Effective Tips For High Quality Product Design

Effective Tips For High Quality Product Design

Have you ever wondered why most successful companies are successful? There can only be one answer to that: “great products coupled with great product design”. Of course, there would have to be other factors as well that are at play like the company’s quality of service, customer experience, marketing, but none as important as the product itself because the products are the very reason why customers are there in the first place.

For this reason, it is important that you give enough focus on product design. Try to make them as appealing as possible to attract more customers. You can make use of product designer software and other platforms related to that but in the end, your product would have to appeal to the consumers. What’s more important is that your products actually work. You can enhance the appearance of your product over and over but unless it actually works, only then would consumers pile up.

Here are some effective tips for bringing out great product design as shared by Apple.

  1. Improve on quality. There can only be improvements in your product design. What you should do is to always think of ways to improve the quality of your products in order to further strengthen their effectiveness not only in terms of application but in market performance as well.
  2. Never be afraid of changes. Do not fear change. Have you ever noticed the changes in the Apple products over the years? There are always lots of changes, products morphing into better products. Let change be constant and improvements even more.
  3. Always stay ahead. Always strive to be the best in your trade and never ever let go of that seat.
  4. Never rush. You should always spend a lot of time on product design. Remember, the most effective products takes work and risks.
  5. Learn to take risks. When your product isn’t working anymore, learn to take risks. Find out what is wrong and make that the center of your improvements. Turn your flaws into assets.
  6. Consider the customers. Every complaint, compliment and suggestion should be heard because the customers DO count. Customers know what other customers want.
  7. Be consistent. Once you begin something, make sure to persist on it. The most successful product designs are those that are consistent, high quality, appealing and ones that actually work!

Why A Real Estate Business Can Be Better Off With Principal Agent Model

Why A Real Estate Business Can Be Better Off With Principal Agent Model

Ever since their inception, real estate investment companies like HomeUnion Investment have reached a certain level of achievement and recognition in the industry. The initial desire of a real estate agent is to build a team because there is a general belief that the more members of a team, the greater will be their success. However, there are pros and cons to having a larger team compared to the better and less-known option called the principal agent model.

A real estate agent usually hires an assistant to handle paperwork and administrative duties so that he can leverage his time to generate more sales. Buyer agents are also hired in order to take care of clients usually for a 50% commission. On the surface, everything looks okay because the team leader has more time on his hands to deal with pressing matters. However, issues can occur after the honeymoon period is over which can be after a few years or even sooner. Once the team grows larger, there are different personalities and expectations begin to clash. Management of a big team requires a strong personality and mindset.

On the other hand, the lesser known principal agent model may not be as impressive as building a team but for many realtors it is a better option to leverage and get the most from their real estate business. In principal agent model, leveraging is still the primary focus but instead of team members, independent contractors are hired. Independent contractors include administrative assistants, home inspectors, photographers, listing appointment coordinators, social media experts, SEO consultants, website admin and graphic designers. These experts are only hired when needed and the primary real estate agent remains to be the central nervous system of the business.

If the volume of sales has reached about 75 to 100 transactions, hiring a full-time assistant can be justified as well as some buyer agents. A long term benefit gained from principal agent model is the ability to maintain long term relationships and connections with clients. This will ensure client retention and increased referrals. Many real agents are most likely operating on this model but they do not actually realize it.

How Syracuse Businesses Are Taking Advantage Of Online Marketing

How Syracuse Businesses Are Taking Advantage Of Online Marketing

Syracuse is one of the major metropolitan areas in New York. As such, it prides itself with teeming businesses and universities. There is a pool of talent, skills and different business industries in the area that cater to a wide range of consumers.

With the growing number of entrepreneurs in the area, one is often challenged in developing creative ways and strategies to get ones company product or service through the fast paced people in the metropolitan. What is the best way to advertise and market products in a very competitive environment?

Internet Marketing

Internet marketing is a winning ground for anyone who wishes to make known a brand to the public. Research suggests that there is a growing number of young people, children and adults who are equipped with technology and gadgets with high speed internet connections. Don’t get left behind, get your business online.

Search Engine Optimization

Search engine optimization is a jargon that is commonly used by internet marketers. Through the years, SEO has undergone series of developments to better serve the online world. In the past years, SEO has made use of keywords to optimize engine searches. This tactic though has been replaced by more modern strategies which focus on user experience. Through time, SEO has proven itself to be a very cost efficient tool and an invaluable strategy for businesses in various industries.

To rank high in a search query, your website should be seen as authentic and with authority, at the same time, the articles published in your website should answer the needs of the clients. By keeping in mind these two basic requirements and working on these consistently, your chances of getting on top of the search engine ranks will be higher.

The requirements may seem simple; however, using the SEO also poses challenges and difficulties especially to those new to online marketing. One of the challenges is finding the right targets. You will encounter difficulty in finding the right keywords to write about. To address this problem, you can ask your clients directly what they want to learn from you.

In keeping up with the SEO strategy, you need to invest time on it. It will be tough at first but eventually you will get the hang of it. If you do not have the time and skills in maintaining your website, you can always ask the services of experts in online marketing.